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Exclusive Market Rights
If you are thinking of going into business, Mail Order, Internet or Retail Selling, Distributing a product or service, Exclusive Market Rights should be your number one priority, because, if you want to make money, build a business on a solid base, and give your business, more value, if ever, you want to sell it. If you have two,three or more exclusive rights, exclusive agreements to these products or services, you add real value to your business.Get the inside story of Mr.St.Pierre, Paul Laurent, Jacques Gatien and others who used Exclusive Market Rights.
Why try and sell what everybody is trying to sell. Get EXCLUSIVE MARKETING RIGHTS to a product or service.
In 1994 Paul Laurent was coming back from California on a business trip and on his car radio, all he heard was the Internet, internet and Internet. Paul's a curious business guy, wanted to know what was the Internet, so coming back to Canada, from California, he stopped off in Chicago, to see if he could find out, what was this Internet thing.
After looking around and finding a little about the Internet, Web Pages, Internet Malls, and the World Wide Web, the WWW was just beginning. So back in Montreal, he contacted firms in the USA that could help him, with this Internet thing. Paul is a inventor and promoter of products, he had just sold a very popular invention of his to a large corporation, that he promoted by TV ads .
So the Internet was on his mind, he found out that you needed a web page, you had to be in a Internet Mall (at the time) and you could sell anything. Paul had been in contact with a manufacture who had made over 100,000 swimming pool alarms, ( and couldn't sell them ) and Paul was thinking of promoting them by TV ads, has he had done with a very successful invention of his in the past by TV.
So, he spend 4000.00 to get a web page made, get in a top Internet Mall and make money, but it's not that easy. He had one good thing, 100% EXCLUSVIVE MARKETING RIGHTS, to a swimming pool alarm, he was the only one with this model, could set the price he wanted, etc. Paul is a pusher, aggressive, curious, promoter, he said there must be something I can do with this thing, the Internet.
Selling his swimming pool alarms one by one, but Paul is a man of volume, why sell one, when you can easy sell 100, 1000.
Jacques with his 10 year world famous Crazy Glue exclusive marketing rights. Has had over 1000 exclusuive products during his 40 years in business. He generates over a 100 millions dollars of sales a year with exclusive rights. With his 180 employees. Yes he started off has a one man operation.
Mr.St.Pierre, lived in a small town, Mrs and Mr. had adopted two girls and a boy. Mr.St.Pierre was worried, about what their children would do in life. If ever they pasted away. The two girls had good education, so they could find jobs, but the son, didn't like school and this was a problem for Mrs. and Mr.St.Pierre.
So he started to think, what kind of business, he could get for his son. In his home town there was a paper mill, so he taught, I'll go and see, what they make in the line of paper. To his surprise they had a line of paper bags. Thoughts brown paper bags, we get in grocery stores. So he asked, let me be your distributor for North America.
Jean Labonte was another one who knew that marketing rights were the way to go. Jean got exclusive rights for office equipment.
Paul sold his swimming pool alarms, where Jacques found products, St.Pierre, Jean and how you should start, with EXCLUSVIVE MARKETING RIGHTS
